U is for ... Design Terms GlossaryNon-designers Essential Glossary of Design Terms
Every industry, business and profession has its own language and that language can leave you feeling confused and result in lots of misunderstandings. We thought you might find our Design Terms Glossary useful whether you are using the training in our Members’ section or dealing with a graphic designer directly.
Uncoated Paper is paper that has no coating applied to it.
Standard A4 printer paper is an example of an uncoated paper.
Examples of coating could be glossy, matt, smooth, or velvet.
However, there are some really lovely uncoated papers available with some beautiful textures so don’t just go for coated paper if you want to make something look really special, such as invitations or cards.
Upper case lettering, also called capital lettering, is the opposite to lower case lettering.
The capital letters of each font were stored in the upper part of the case (hence upper case) and the non-capital letters stored in the lower part.